● Current situation of global touch display module industry: Intelligent wave pushes the industry forward

1、Development status: Intelligent wave pushes forward the touch display module industry

Touch display is mainly used in consumer electronics, vehicle display, industrial screen and other fields. Since the outbreak of the epidemic in 2020, the demand for remote work and isolated home entertainment has surged, and the PC market such as tablet computers and laptops has changed the declining trend. In 2021, the global PC shipment reached 349 million units, with a year-on-year growth of 14.79%, and the PC shipment in China reached 53 million units, with a year-on-year growth of 7.94%. Of these, 168 million tablets were shipped globally and 28 million tablets were shipped in China.

Data Source: China Touch Display Module Industry Development Trend Research and Investment Prospects Analysis Report (2022-2029)

Data Source: China Touch Display Module Industry Development Trend Research and Investment Prospects Analysis Report (2022-2029)

And in the field of car, car touch display the first application in the dashboard display system, but in recent years under the wave of the auto electric, electronic, intelligent, car so quantity and price for touch screen, such as vehicle control panel from the traditional 7-8 "upgrade to ten inches above, the number increased from the traditional single to the prevailing double screen (control panel + instrument panel) even more screen. According to the data, in 2021, the global shipment of in-vehicle display panels reached 180 million pieces, a year-on-year growth of 41.73%, which is expected to continue to grow with the sales growth of the global automotive market.

Data Source: China Touch Display Module Industry Development Trend Research and Investment Prospects Analysis Report (2022-2029)

The new force makes the car, the traditional enterprise new car in the control screen size statistics

Data Source: China Touch Display Module Industry Development Trend Research and Investment Prospects Analysis Report (2022-2029)

To sum up, under the background of the rapid development of intelligent downstream industries such as smart phones, tablet computers, smart watches and smart car touch control, the market scale of touch module industry keeps growing. According to the data, in 2019, the global touch display shipments were close to 2 billion pieces, the market size reached 35 billion dollars, and it is expected that the annual global touch module product shipments will be stable at about 2.1 billion pieces in the next two years.

Data Source: China Touch Display Module Industry Development Trend Research and Investment Prospects Analysis Report (2022-2029)

2. Competition pattern: The market competition is fierce, and the growth of Chinese enterprises is accelerating under the industrial transfer

According to the "China Touch Display Module Industry Development Trend Research and Investment Prospect Analysis Report (2022-2029)" released by Guyanre.com, at present, the global touch industry has entered a stable maturity period. In terms of market competition, Japanese and Korean enterprises are ahead of other countries with the advantages of high-end technology products. China, relying on the world's most mature mobile phone supply chain and relatively low costs, is penetrating the low-end to the high-end market.



At the same time, with the trend of the transfer of production and processing links to the Chinese mainland, the technology and scale of Chinese mainland enterprises grow faster, and the market competition is fierce. In the future, with the further differentiation of the manufacturers in the touch display module industry towards small specialization and large comprehensive, the former will continue to consolidate its professional product market, while the latter will continue to expand market share, improve product lines and improve the competitiveness of the international market.

Touch screen major enterprises

Data Source: China Touch Display Module Industry Development Trend Research and Investment Prospects Analysis Report (2022-2029)

● Global shipping ranking of vehicle backlight module manufacturers in the first half of 2022

In recent years, with the development of automotive intelligence, especially the rapid penetration of global new energy vehicles, has driven the market demand for on-board display screens and supporting on-board backlight modules.



The backlight module is the backlight component of the LCD, which provides sufficient brightness and evenly distributed light source for the LCD. The backlight module directly affects the brightness, uniformity, picture quality and viewing Angle of the LCD, and determines the display effect of the LCD. And Mini LED backlight technology for LCD endowed with high dynamic contrast, high brightness, high gamut, low power consumption and other key indicators, help LCD display panel to achieve important functional upgrades.



According to the statistics of CINNO Research, in the first half of 2022, the sales volume of new energy passenger vehicles in the Chinese market increased by 128% year on year to nearly 2.5 million, with a penetration rate of 24%, an increase of 13 percentage points year on year; Meanwhile, the global penetration rate of new energy vehicles was nearly 11%, up 4 percentage points year-on-year.



Under the positive influence of the continuous growth of new energy vehicle sales, the on-board display screen has flourished towards the trend of multi-screen, large-screen and display technology diversification, and the shipment volume of supporting on-board backlight module products has also steadily increased. In this context, a number of backlight module enterprises are continuing to force and layout in the field of vehicle.



The global automotive backlight module manufacturers mainly include Weishi Holdings, Weishi Electronics, Japan Meibea, Handamei, Dixien and other companies. Some panel factories are equipped with internal backlight module supply resources. According to CINNO Research, in the first half of 2022, the top five vehicle backlight module enterprises in the global shipments of vehicle backlight modules are Weishi Holdings, Weishi Electronics, Yongsheng Optoelectronics, Cloud Light Technology and BOE Light Technology.

Data source: CINNO Research

No.1 Weizhi Holdings

In the past two years, the shipments of vehicular backlight modules of Weizhi Holding firmly occupied the first place in the world, accounting for about 18% of the global total in the first half of 2022. Its customers are mainly mainland and Taiwan panel factories and a number of first-class automotive suppliers and other companies.

No.2 Weishi Electronics

Vishi Electronics' automotive backlight module customers are mainly Japanese customers, and it also occupies a certain share in the mainland, Taiwan, Korea panel factories and tier 1 automotive suppliers.

No.3 Yongsheng Optoelectronics

The main customers of Jingjiang Yongsheng photoelectric vehicle backlight module are mainly Japanese and Korean, and the main customers of domestic panel factory are Tianma.



Yunguang Technology and BOE Light Technology ranked fourth and fifth respectively in the global shipments of vehicle backlight modules, among which Yunguang Technology's main customer is AU AUO.



Benefiting from the slow technological development progress of vehicle display products, high product certification barriers and the stability of customer demand, the market demand for vehicle backlight modules is relatively moderate, and the main production of vehicle backlight modules enterprises are in relatively good business conditions. According to CINNO Research, in the first half of 2022, the total shipment share of global TOP5 vehicle backlight module factories accounted for 47% of the overall vehicle backlight.



Other vehicle-mounted backlight module enterprises, such as Dixiane Electronics, Hendamei, and Mei Bea, have a small gap in the shipment volume of vehicle-mounted backlight modules in the first half of 2022, and the competition is fierce.



Due to the development of the AMOLED display technology application in small and medium size products especially smartphone penetration is higher and higher, corresponding to the small and medium size backlight module of consumer goods production enterprises gradually increase the pressure, these enterprises are gradually began to transform the layout development vehicle-mounted backlight module products, join car competition backlight module, Such as Baoming technology, Longli technology, Aurora Australis and other companies, each in the field of Mini LED vehicle backlight technology have also begun to layout and force.

Source: Display and Touch Network, CINNO Research