On September 13, Hisense Group and NIO signed a comprehensive strategic cooperation framework agreement. Both parties will give full play to their respective advantages to carry out multi-industry and all-round strategic cooperation in the fields related to the new energy vehicle industry, overseas market expansion, and collection of home appliances.

Among them, the two sides in the new energy vehicle industry related fields of cooperation, including vehicle air conditioning, vehicle thermal management system, intelligent transportation, vehicle-road cooperation, new display and multimedia technology products.



Hisense said that the two sides of the comprehensive strategic cooperation, Hisense's automotive electronics brand Japan Three electric Company as the primary cooperation platform to expand. Public information shows that in June 2021, Hisense Household Appliances, a subsidiary of Hisense Group, completed the acquisition of Japan Sandian Holdings Co., LTD., holding about 75% of its voting rights, and officially became the controlling shareholder of Japan Sandian. The company mainly serves customers such as Mercedes-Benz and Volkswagen.



Data show that NIO, founded in 2014, is a new force in electric vehicle manufacturing. It has set up research and development, production, sales and service institutions in Shanghai, Hefei, Beijing, Nanjing, SAN Jose, Munich, Oxford and Oslo and other places around the world, and started to enter the global market in 2021. Up to now, NIO has launched a total of six pure electric models into the market, with cumulative sales of 71,500 units from January to August this year, up 28% year-on-year.



As Mini LED technology has gradually been applied in the field of vehicle display, NIO has also carried out corresponding layout. For example, NIO ET7 is equipped with a 10.2-inch HDR Mini LED backlit digital instrument.



Hisense also attaches great importance to the development of the field of vehicle display. Hisense Video, its holding subsidiary, has officially entered the high-end automotive electronic preassembly market and won the bidding project. It is expected to complete the delivery of the first batch of high-end vehicle display hardware products this year. Home, business and vehicle are the three core space scenarios for consumers. Following the mature development of the home and commercial display industry, Hisense Video is actively expanding to the vehicle-mounted scene, and is taking advantage of the advantages of Mini LED display and chip technology to develop high-end vehicle-mounted display products.



In addition, Hisense Video is also actively expanding the automotive high-end HUD, Mini LED core display components. In the first half of this year, Hisense Video's on-board HUD research and development based on DLP technology and on-board Mini LED display research and development based on partitioned light control technology were carried out normally.



It is worth mentioning that Hisense Video has a variety of technical routes, with different display technologies such as laser display, ULED, OLED, Mini LED and Micro LED. In order to improve the layout of the display industry chain, in the first half of 2022, Hisense Video increased its holdings of LED chip enterprise Ganzhao Optoelectronics for many times, and became the largest shareholder of Ganzhao Optoelectronics.



It is reported that in the next step, the two sides will continue to expand in-depth cooperation in smart cities, smart communities, smart homes, display, big data, artificial intelligence, autonomous driving and other related industries to achieve win-win development.